Category: Advertising

generateleads

Generate Leads with the Four Elements of Inbound Marketing

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Understanding the strategies of inbound marketing can be pretty daunting, but V2Works has taken the guesswork out of the equation. Generating leads — both high in quantity and quality — is a marketers most important objective. A successful lead generation engine is what keeps the funnel full of sales prospects while you sleep. Surprisingly, only 1 [...]

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Why Inbound Marketing is Vital for Lead Generation

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As a marketer, you goal is to generate quality leads for your sales team. Inbound Marketing Strategies are designed to attract potential clients, convert them to leads and not only delight them but close the deal. A happy customer is a great thing to have. The key to generating leads lays within a well-planned and [...]

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What are the Keys to an Effective, Lead-generating Landing Page?

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Landing Pages are one of the Most Important Elements in the Lead Generation Strategy A landing page is the gateway to your offer, plain and simple. By directing your visitors to just the one particular offer, you’re freeing them from the distractions of the rest of whatever your website may present. They are there for [...]

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Which Content Offer Formats Generate the Most Leads?

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Use High-Value Offer Formats Not all offers are created equal. Some “formats” of offers perform better than others at converting leads. You need to ask yourself, “As a client, what’s more valuable, a whitepaper or an ebook?” Below are the types of offer formats that (in our experience) generate the most leads in order of performance, [...]

rightquestions

Are You Asking the Right Questions for Optimal Lead Generation?

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Forms are the Key to a Successful Landing Page Without them, there is no way to “convert” a visitor into a lead. If you aren’t asking the right questions however, they can lead to poor-quality leads that aren’t actually interested in your company, services, or products. This leads to list deterioration and wasted time. The [...]

advertisingsuccess

Why Advertising Your Success will Get You More Leads

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Popularity Instills Trust Anyone who has ever bought anything has most likely read reviews. If a company has high reviews, this automatically instills trust in the company and they are more likely to get the sale compared to a no-name business or one that is just starting out. Flaunt your popularity! Did 3,000 people download [...]

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How to Get More Leads with a Content Offer No One Can Refuse

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Do you feel lost when trying to think of ways to generate leads for your business? One way to generate leads is to provide high-value content with a perception of exclusivity. When an offer is exclusive, scarce, or in high demand, it becomes more desirable. Typically high-value offers with a sense of urgency can help [...]

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Using Social Media to Drive Traffic for B2B

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Let’s face it, B2B (business-to-business) companies can seem boring. At least that’s the perception, especially in the social media world. In today’s social media-saturated setting, B2B companies have shied away from social media, afraid of being too boring and not knowing how to use it effectively for their sector. To find an un-boring angle, B2Bs [...]

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DirtFish Brand Revamp

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DirtFish is a rally school, located in the foothills of the Cascade Mountain range, that is dedicated to teaching the exciting sport of Rally to anyone who shares an interest. Although they started small and with a passion and desire for everything rally, their format quickly gained wide recognition, evolving them to be the most [...]

V2Works DirtFish Rally School Red Bull

Our Client, DirtFish Rally School, to host the 2014 Red Bull Global Rallycross

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We’re excited to announce that our latest client, DirtFish Rally School, will host the Red Bull Global Rallycross (http://bit.ly/1l04heL) for the penultimate event of the 2014 season. This 2-day event will take place Friday & Saturday September 26th & 27th and will be broadcast on NBC at 1PM ET on Sunday, September 28th. Congrats! #redbull #dirtfish #v2works If you can’t wait until then, [...]