Category: Branding

Seattle Artisan Foods Products

V2Works Launches New Brand and Packaging for Seattle Artisan Foods


When Seattle Artisan Foods inked a deal with a regional food distributor to go from specialty store to mainstream, they called upon V2Works to renew their branding and revamp their product packaging. This included a new logo, an icon for their social movement, “Fair Plate,” and a series of product packaging labels and illustrations for [...]


V2Works Launches New Website for Altavair, Formerly Guggenheim Aviation Partners


V2Works, a branding and design firm, is pleased to announce the launch of a new website for Altavair, formerly Guggenheim Aviation Partners (GAP), a subsidiary of Guggenheim Partners, LLC. Altavair recently purchased the commercial aviation division from Guggenheim Partners to operate as an independent business, procuring the help of V2Works to create and launch a [...]


V2Works Teams with Guggenheim Aviation Partners to Launch New Brand


Guggenheim Aviation Partners (GAP), an aircraft investment and management business belonging to Guggenheim Partners, LLC, recently purchased the commercial aviation division to operate as a separate entity. During its tenure as a Guggenheim joint venture, GAP successfully managed two funds for Guggenheim’s clients, completing over $8 billion in commercial aircraft lease transactions — with 40 [...]

Dirtfish Photography Thumb

DirtFish Brand Revamp


DirtFish is a rally school, located in the foothills of the Cascade Mountain range, that is dedicated to teaching the exciting sport of Rally to anyone who shares an interest. Although they started small and with a passion and desire for everything rally, their format quickly gained wide recognition, evolving them to be the most [...]

V2Works Brandgineering by Design Book

V2Works Announces the Publication of New Branding Book, “Brandgineering by Design™ – A Practical Guide to Achieve Brand Victory


Seattle, WA, March 7, 2015 — V2Works announces the publication of its new branding book, “Brandgineering by Design™ — A Practical Guide to Achieve Brand Victory.” This debut hardcover marketing book, first published this spring, outlines their proven brand development process, which integrates innovative design and targeted strategy to achieve ‘Brand Victory’ — a self-coined term for [...]

V2Works DirtFish Rally Day

V2Works Creative Director Spends a Rally Day at DirtFish


Troy Turner, Creative Director/Principal at V2Works, has been spending a lot of time working closely with DirtFish internally as well as on-site at their Rally School. When applying the Brandgineering by Design™ process, V2Works’ makes clients a part of the team — becoming an integral part of the development process. In this case, Troy has [...]

V2Works Case Study DirtFish Website Launch

V2Works Launches New Website for DirtFish Rally School


V2Works is pleased to announce the release of a new website for DirtFish Rally School, designed with a fresh new look and user-friendly navigation, and updated with the latest information about their rally racing services and facilities. DirtFish Rally School is located on 315+ acres, set at the foothills of the Cascade Mountains,  in Snoqualmie, [...]