Nastech Pharmaceuticals (now Marina Biotech) was an emerging pharmaceutical research and development company needing an edge to set them apart from the sea of tired stock image choices in the competitive pharmaceutical industry.
V2Works was approached to create an extensive library of marketing imagery and product photography. We immediately established that the best solution to Nastech’s needs would be to shoot in their own environment. Packing up our portable digital arsenal, we spent two days on-site working with the Nastech crew, shooting all aspects of their working environment to best capture their leading edge technology.
Nastech was provided with a full library of royalty-free promotional and product imagery to be used across a spectrum of web and print advertising, giving them the tools they needed to compete in the industry.